How Customer Service Impacts Price Perception: Why Great CX Justifies Higher Costs
Discover how customer service influences price perception and why UK consumers are willing to pay more for a better experience. Here we look at 5 practical tips to boost perceived value through exceptional CX. But first let me ask you a question. Why do we happily pay more for a coffee from Pret – but […]
Why customer experience consistency is key to growth
In today’s competitive market, ensuring customer experience consistency across many channels is critical for business success. Being consistent with your customer experience builds trust, fosters loyalty, and enhances the overall customer experience, which in turn drives repeat business and positive word-of-mouth referrals. When customers know they can expect the same high level of service each […]
The Need for Speed: Why rapid response matters
In today’s fast-paced world, the demand for immediate satisfaction is higher than ever. This phenomenon is particularly evident in customer service and sales environments, where rapid response can significantly influence customer satisfaction, brand loyalty, and ultimately, revenue. As technology evolves, so do customer expectations. Companies that fail to meet these expectations risk losing customers to […]
EQ in customer service – 10 ways to apply it
The value of EQ in customer service cannot be overstated. Drawing from over four decades immersed in the trenches of customer service and sales, my journey from the frontline to becoming a seasoned expert has been both a personal and professional. During that time I’ve repeatedly observed the transformation of UK customer service from mere […]
Managing our time with different ways to say No!
Let’s face it – we’re ALL busy and finding ways to say no can be a constant challenge! There’s NEVER enough hours in the day to get everything done we’d like to get done. We’re all doing the best we can with the resources we have available, in this moment, although sometimes, our workloads can […]
Would YOU easily recognise a VULNERABLE CUSTOMER?
So just how do we effectively identify and respond to a vulnerable customer? The 2024 report by NICE, in association with leading research company, Focaldata, entitled The Changing Face of Vulnerability, considers how businesses need to find ways to overcome the complexities of identifying, and then responding to, vulnerable customers – especially given the ever […]
A Story About Remarkable Customer Service – from a Leading Hotel Chain
Sadly, it’s not very often we hear about great news stories when it comes to someone having received ‘remarkable’ (Purple Cow style) customer service (especially in the UK), is it? Indeed, as the studies prove, if we receive good service, we’ll tell around 5 people, whereas if we receive bad service, we’ll tell an average […]
Who doesn’t love Dolly Mixtures?
I absolutely LOVE Dolly Mixtures – always have, always will 💖 Which is a good job really, because when it comes to MIXTURES, we’re definitely top of the eclectic list here at First Impression Training Ltd. Over the 22.5 years since Team FIT launched, we’ve been blessed and privileged to partner a whole MIXTURE of […]
16 ways to say NO!
MANAGING OUR TIME WITH DIFFERENT WAYS TO SAY “NO” Use the Tape Technique for positive ways to say NO! Focus your conversation on the positives / the can do’s FIRST! 1. “Yes, I can certainly look at that for you, although it will have to be in (abc timeframe) once I’ve completed this (xyz deadline) […]
The modern word for UNCOOL – are you down with the kids?
At the risk of being out of touch and uncool we’re passionate about the spoken word, here at First Impression Training. Well, truth be told, I am the one who’s forever waxing lyrical about a beautiful piece of writing or the lyrics of a ballad or what someone has to say about something they’re wildly […]
