The Dirty Dozen!

Develop a positive language of influence and stand out from others in your field

Words paint pictures and it’s so important that we develop a language of influence when we’re communicating with others, to ensure we’re painting positive word pictures.

So be sure to develop positive phrasing today – get rid of those RIP words – by that I mean that typical neutral or negative business language that does nothing to help us show up and stand out from others in our field…

Try a “Thank you for your patience” rather than a “Sorry to keep you waiting” …

OR a “Feel free to contact me if you need any further help” rather than a “Don’t hesitate to contact us if you have any further queries.”

We humans think and process information coming into us in PICTURES – and as I said, words paint pictures, and it’s important that we use words which paint positive pictures, remembering the brain can’t process a negative – so take care with words and phrases like “Don’t worry” / “That’s not a problem” /”Don’t hesitate …” because the brain will have to paint the negative picture for that word or phrase to make sense.

So for example, we picture hesitation when we hear or see in writing “Don’t hesitate to contact me” or we picture worry when we hear or see “Don’t worry.”

In the same way if I were to say to you “DON’T think of a pink elephant!” – you have to think/picture a pink elephant in order not to think of it, because the brain can’t process a negative.

Make sense?

So I’ve got an extra bonus for you today in this week’s bitesize video training session….you can download FIT’s Dirty Dozen RIP Alternatives List – just go to Dirty Dozen Tips and swipe and deploy away OK!

Until next time, take care and keep FIT!

Hello... I'm Marie Cross

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